Evaluasi Aplikasi Mobile Market Dalam Mengukur Kepuasan Pelanggan Menerapkan Metode End User Computing Satisfaction (EUCS)
DOI:
https://doi.org/10.47065/bulletincsr.v3i1.217Keywords:
Application; Mobile; Market; Satisfaction; EUCSAbstract
Until now, most of the operations of traditional stalls are carried out conventionally, where the process of ordering and paying for shop products still has to be done directly and still uses catalogs made of paper. The problem that arises is the queue during peak hours. To overcome this problem, a mobile market application can be built to support traditional shop operations and research measures the level of user satisfaction with the application using the End User Computing Satisfaction (EUCS) method. The variables measured involve 5 factors, namely Content, Accuracy, Format, Ease of Use, and Timeliness. The results of measuring the level of customer satisfaction with mobile market applications built using the EUCS method show that the five variables in the EUCS method are approved by users to provide satisfaction using the application.
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